•Full client management through a consultative business to consumer approach with Amazon account - to understand the business, optimise brand investment and grow sales.
•Work to define KPIs for search & marketing strategies across Amazon.
•Full client management through Amazon Seller Central.
•Define processes and actions to ensure optimal ranking and visibility on top page of the products
•Work closely with internal company experts in order to assure the strategy with Amazon Advertising, including Sponsored Ads and DSP management.
•Establish an optimal relationship with Amazon
•Forecast sales and returns with logistical and supply chain planning team.
•Manage the full optimisation of product descriptions, imagery, keyword search terms and reviews.
•Analyse marketplace trends and competitor activity and highlight opportunities for new product development and branded campaigns.
•Evaluate end-to-end customer experience
•Work with marketing and sales teams to ensure marketing campaigns are created and broadcast accurately within deadline, including supplying ideas for marketing opportunities
•Build relationships with the logistical teams from each account to ensure effective communication thought out the channel.